Why is your customer buying?

Yesterday I wrote about understanding what you’re in control of as a team leader.

When it comes to what you can control in regards to sales, there are going to be factors outside of your control that will impact your team’s ability to close the deal.

Your instinct might be to create a series of objection handling responses, and while these can help address some areas, I always found the best approach was to go back to why the customer wants to buy your product or service.

If you can coach your team to address the reason why they’re looking to buy, then the customer will be the one prompting the close instead of your staff.

Pwf services offers online coaching and mentoring for team leaders and managers. It’s
completely confidential, and there are no contracts or commitments. I’ll help you develop
goals to better yourself as a leader and provide advice on how to improve the performance
of your team. I’m also here if you need a vent. For more information, visit pwfservices.com
or to sign up, go to patreon.com/pwfservices.